Job Description

OB TITLE: Creative Director, Performance Marketing

LOCATION: Remote

DURATION: 2/16/2026 - 3/31/2026

PAY RANGE: $138 - $148/hr.

• TOP 3 SKILLS:
• Drive Upstream Ideation and Concept Development Strong conceptual, problem-solving, and strategic thinking skills; elevated taste and creative direction
• AI & GenAI Integration Utilize AI and generative AI tools for ideation, asset creation, and production efficiency
• B2B Marketing Expertise Solid understanding of B2B marketing, direct response/performance marketing, and advertising tools

Company

Our client is a Fortune 500 multi-national technology company headquartered in Menlo Park, CA.

Overview

We are seeking an exceptional advertising Creative Director with art direction expertise to drive the development of innovative, concept-driven performance campaigns that engage small and mid-size business audiences across multiple digital platforms. As a creative leader, you will be responsible for guiding external creative agencies and cross-functional teams to deliver high-impact, strategic work that drives revenue for the business.

• Key Responsibilities
• Develops and leads creative concepts for ongoing marketing campaigns, ensuring alignment with business objectives and brand strategy
• Excels in the ability to ideate, develop, and refine campaign ideas
• Leverages historical campaign performance and trends to inform future creative decisions
• Works with AI and GenAI tools for creative ideation and production
• Provides constructive guidance to external agencies and cross-functional teams to ensure high-quality creative output across on- and off-platform deliverables such as digital ads, websites, sales enablement materials
• Leads regular creative reviews and presentations to internal stakeholders, including senior leadership
• Sets the creative inputs across creative testing plans to optimize creative
• Fosters strong relationships with cross-functional teams and partners to ensure seamless collaboration and effective communication
• Designs and develops visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding
• Creates design assets, such as graphics, icons, and illustrations, to enhance campaign visuals
• Stays up-to-date with industry trends, emerging technologies, and best practices in advertising and marketing and implements relevant insights on the work
• Software Proficiencies Figma
• GenAI tools
• After Effects
• Media Encoder
• Well versed in GenAI tools, e.g., Google Nano Banana (Gemini 2.5 Flash Image), Midjourney, etc.
• Requirements
• 5-8 years of work experience as a Creative Director in advertising or marketing or lead in a creative/design related occupation
• Motion Design
• Bachelor's degree in Digital Design, Visual Design, Advertising Art Direction, or equivalent experience
• Experience with AI and generative AI tools used for creative ideation and production
• Portfolio that showcases ability to develop innovative, concept-driven campaigns that drive results, a mastery of art direction, and design principles
• Excellent communication, presentation, and interpersonal skills
• Strong understanding of the B2B marketing landscape and advertising tools
• Ability to collaborate effectively with external agencies and cross-functional teams
• Strong problem-solving skills and ability to think strategically
• Energized by working in a fast-paced environment

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