Digital Marketing Analytics Job at SSi People, Cambridge, MA

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  • SSi People
  • Cambridge, MA

Job Description

Job Description

Top 3 Skills:

Storytelling / Storyboarding

  • Ability to form a narrative from data and present clear insights.

SQL Expertise

  • Strong hands-on SQL (Snowflake preferred).
  • Ability to independently write complex queries, create tables, and manipulate datasets.

Promotional & Digital Marketing Technology

  • Hands-on experience in Adobe Analytics or Google Analytics (Adobe preferred).
  • Understanding of campaign measurement, tags, campaign manager platforms.

Key Responsibilities:

  • Manage data and develop business intelligence reports for our company.
  • Structure information into analytical deliverables using established frameworks.
  • Design and automate reports to streamline manual processes.
  • Maintain and update media translation tables and publisher status documentation.
  • Utilize Adobe Analytics to provide actionable insights and measure media impact.
  • Compile and present monthly reports on account registrations and suggest improvements.

Skills Required:

  • 3+ years in a business intelligence or digital analytics role.
  • Experience with Adobe Marketing Suite or Google Analytics.
  • Proficient in SQL, preferably Snowflake.
  • Skilled in Business Intelligence tools like Power BI, Tableau, or Qliksense.
  • Familiarity with digital marketing channels such as social, search, and paid media.
  • Strong analytical and quantitative skills.

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